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How to Train Your Content to Get Your Audience's Attention
by Stoney deGeyter. Search Engine Guide, August 24, 2010. "Most people who visit websites scan them first, then skim the text. But, they only skim read if they get intrigued by their initial scan, and they read it only if they find something compelling and interesting that warrants their full attention. There are four easy ways to train your text to be scan-able..."
Further information on How to Train Your Content to Get Your Audience's Attention
Last updated: 26 August 20101
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- How to Train Your Content Not to Overstay it's Welcome
- by Stoney deGeyter. Search Engine Guide, August 18, 2010. "... We often try to do either too much or too little with our content. The "old school" rules of SEO said you had to have a minimum amount of content. Is it 100 words...200 words? There is a minimum number of words you need per page, but it has nothing to do with counting. It's the amount of content that is needed for the text to move the visitor to the next step. There are three simple rules to training your text when it comes to the quantity of text to be used..."
Added: 20 August 2010
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