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Google Analytics
Google, 2006. Free web analytics tool from Google. "Google Analytics tells you everything you want to know about how your visitors found you and how they interact with your site. You'll be able to focus your marketing resources on campaigns and initiatives that deliver ROI, and improve your site to convert more visitors..."
Further information on Google Analytics
Last updated: 7 March 201111
Related Links
- Using Google Analytics to Manage Content Groups
- By Eric Enge. Search Engine Watch, April 18, 2007. "Content grouping refers to collecting a group of pages together on a Web site, and treating them as a single entity. For example, a good application for a content grouping would be if you had a Web site that sells products, and these products can be organized several different ways, perhaps by size, color, and shape..."
Added: 24 May 2007
Rating: 0
- Digging Deeper Into the Latest Release of Google Analytics
- By Eric Enge. Search Engine Watch, May 23, 2007. "Google Analytics announced a new major release on May 8, 2007. As I commented back then, this release implements some features that were sorely lacking previously... Today, I am going to take a bit deeper look at this new release, and I will also look a bit at how it compares to the old release. Let's start by comparing the opening screens..."
Added: 24 May 2007
Rating: 0
- Google Analytics
- by Mary E. Tyler and Jerri Ledford. Wiley. Book Review. "Learn to set up Google Analytics, understand the reports it generates, and use the information to make your Web site a real asset to your business..."
Added: 7 June 2007
Rating: 0
- Google Analytics Guide
- analyticsguide.com. This site is a knowledgebase for Web Analytics and Google Analytics.
Added: 28 June 2006
Rating: 0
- Google Analytics Is Re-Launched: Do These Five Things First In V2
- Occam's Razor by Avinash Kaushik, 8 May 2007. "Google announced the launch of Version 2 of Google Analytics today. Over the next few weeks Google will upgrade current GA users to the new version. Many of the most frequent GA users (big or small) already have access to V2 as of this morning (please log into your account and check). Version 2 is so radically different and provides such a compelling value proposition to users of web analytics that I am excited to write a blog post about a product (the first time I have done this in 11 months of existence of this blog)..."
Added: 15 May 2007
Rating: 0
- Google Analytics Launches Blog
- by Barry Schwartz. Search Engine Watch Blog, on June 16, 2006. "Google Analytics has launched the Google Analytics Blog to provide product update news, bug fixes, and probably some how to posts..."
Added: 22 June 2006
Rating: 0
- Google Analytics Launches New Version With New UI & Features
- by Barry Schwartz. Search Engine Land, May 8, 2007. "Google Analytics today has released a new version of their web analytics tool. I spoke with Brett Crosby, Senior Manager of Google Analytics about the release, which he explained was a completely "new platform" to enable "non-experts" to use sophisticated web analytics without expert intervention..."
Added: 9 May 2007
Rating: 0
- Google Analytics Part 1: Getting Started with Site Tracking
- By Kim Cavanaugh. CommunityMX, 22 January 2007. "...In the first part of a two-part series you'll have a chance to see just how easy it is to get started with your own Google Analytics account and the steps you can take to begin tracking your site..."
Added: 21 February 2007
Rating: 0
- Google Analytics Part 2: Examining Analytical Data
- By Kim Cavanaugh. CommunityMX, 30 January, 2007. "... In this article you'll see how data is organized by Google Analytics for your quick review and how you can drill down to get even more information. Be forewarned though. The kinds of data analysis you can do on a site can be somewhat addictive, and you may find yourself spending a considerable amount of time looking at all the information Google Analytics provides on your sites..."
Added: 21 February 2007
Rating: 0
- Google Upgrades Analytics Product
- By Kevin Newcomb. Clickz, May 8, 2007. "Google Analytics, the free Web analytics tool launched by Google 18 months ago after it acquired Urchin Software, has gotten a major redesign. The new version of the hosted software was revealed today at the Emetrics Summit in San Francisco. The new release marks a paradigm shift, from providing analytics data in isolation to offering a more holistic view of the data, Brett Crosby, senior manager of Google Analytics, told ClickZ. In the new version of Google Analytics, data is concentrated into combinations of reports, which will help users to make informed decisions, and put the data in perspective..."
Added: 9 May 2007
Rating: 0
- New Google Analytics: Built for Search Marketers
- By Erik Dafforn. Clickz, May 16, 2007. "... The first version of Google Analytics always reminded me of classic Microsoft Office applications, with its functionality buried several layers into a fairly complex and unintuitive reporting interface. The new version of Google Analytics largely eliminates that unnecessary complexity and replaces it with an interface that's extremely user-friendly and intuitive..."
Added: 17 May 2007
Rating: 0
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