eGovernment Resource Centre - Victoria, Australia

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Social Media Success Stories

By Erik Qualman, Search Engine Watch, November 16, 2009. "What is the ROI of social media? How do I measure the ROI of social media? Often, when receiving these questions, it's appropriate to quip: "What's the ROI of your phone?" Other times it's not appropriate to respond with such a glib retort. Rather, it's more appropriate to point to a few salient examples of social media success..."

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Added: 17 November 2009; Page views: 12 Rating: 0 Votes: 0
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Last updated: 17 November 2009