by Darpan Munjal. Practical eCommerce, November 11, 2009. "... The one factor that often results in a low conversion rate is site usability. In other words: Are visitors able to effectively navigate to find what they are looking for and then finally buy the product, once they are on your site?... There are several cost effective tools available now that would allow you to test and improve the usability of your site in an objective way, without making a dent in your wallet. Here are 10 low cost ways to understand and improve the usability of your site..."
Further information on Top Ten Low Cost Ways to Improve Site Usability
Last updated: 17 November 2009
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