Search Relevance
Articles and resources about search engine relevancy and the relevance of search results.
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Search Engine Relevancy - Archive
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Articles and resources about relevancy of search results produced by search engines.
- How Google May Expand Searches Using Synonyms for Words in Queries
- By Bill Slawski, SEO By The Sea, on December 22, 2009. "... A patent granted to Google this week explores how the search engine might expand the search terms that searchers use to include synonyms in searches, to make it easier for searchers to locate information on the Web... The patent presents a process for finding synonyms for words that appear in search queries, evaluating the quality of those synonyms within the context of a particular query, and using those synonyms to expand queries and return relevant pages to searchers..."
- Twitter Finally Begins Adding Search Relevancy Features
- by Barry Schwartz. Search Engine Land, November 6, 2009. "The Twitter Blog has a short blog post mentioning that they have added technology 'to show higher quality results for trend queries by returning tweets that are more useful'..."
- Testing Search for Relevancy and Precision
- by John Ferrara. A List Apart Magazine, September 22, 2009. "Despite the fact that site search often receives the most traffic, it's also the place where the user experience designer bears the least influence. Few tools exist to appraise the quality of the search experience, much less strategize ways to improve it. When it comes to site search, user experience designers are often sidelined like the single person at an old flame’s wedding: Everything seems to be moving along without you, and if you slipped out halfway through, chances are no one would notice. But relevancy testing and precision testing offer hope. These are two tools you can use to analyze and improve the search user experience..."
- SEOmoz's Biennial Ranking Factors 2009 Released
- Posted by randfish. SEOmoz, August 23, 2009. In 2009, 72 SEOs answered survey questions about how search engines rank documents. The survey results have now been published by SEOmoz.
- How a Search Engine Might Determine the Relevance of Search Results from Related Queries
- By Bill Slawski. SEO by the Sea, July 22, 2009. "It's interesting to see how a search engine might try to ensure the relevancy of its own search results. A recently granted Yahoo patent investigates an approach that might help it identify how relevant the results it displays to searchers might actually be, and how likely those results are to show a variety of results when a searcher uses a query term that might cover a range of topics. Before presenting their automated approach for checking relevance and variety, the patent tells us about some of the limitations it sees in using manual review or click data for determining how relevant results might be..."
- Search Illustrated: Factors That Increase TrustRank
- by Elliance. Search Engine Land, March 18, 2008. "Just like you choose to buy products from companies you trust, search engines factor in levels of trust when determining which websites to include in their search results..."
- Search Quality Depends on Intention
- By Steve Haar. Search Engine Watch, October 31, 2007. "How often have we heard the old refrain that Google's results are just so much more relevant than those of other search engines? Now, Microsoft has announced that it has improved the relevance of its search results to be on par with the best, and Yahoo just released another update to the algorithm, oh and Google just released another improvement. When it comes down to it, deciding which search engine's results are best will depend on who you ask..."
- In Google We Trust: Users' Decisions on Rank, Position, and Relevance
- by Bing Pan School of Business and Economics, College of Charleston; Helene Hembrooke, Human-Computer Interaction Group, Information Science Program, Cornell University; Thorsten Joachims, Department of Computer Science, Cornell University; Lori Lorigo, Geri Gay, Laura Granka, Human-Computer Interaction Group, Information Science Program, Cornell University. Journal of Computer-Mediated Communication, 12(3), article 3 , "Abstract - An eye tracking experiment revealed that college student users have substantial trust in Google's ability to rank results by their true relevance to the query. When the participants selected a link to follow from Google's result pages, their decisions were strongly biased towards links higher in position even if the abstracts themselves were less relevant. While the participants reacted to artificially reduced retrieval quality by greater scrutiny, they failed to achieve the same success rate. This demonstrated trust in Google has implications for the search engine's tremendous potential influence on culture, society, and user traffic on the Web..."
- Are Vertical Search Engines the Answer to Relevance?
- By Eric Enge. Search Day, January 3, 2007. "While much of the search world keeps its eyes focused on every move made by Google, Yahoo and Microsoft, hundreds of small vertical search engines have sprung up, along with several technology providers that enable them. The world of search is such a dynamic place that you can find major developments taking place right under your nose that just aren't getting that much attention. Vertical search is one area where this is happening..."
This category last updated: 21 August 2009