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Local Search
Articles and resources about local search services being offered by external search engines and how they produce geo-relevant search results.
1
Site Articles
- Local Search
- Articles and resources about local search services being offered by external search engines.
Added: 9 December 2005
Page views: 2,627
Rating: 0.0
Votes: 0
44
External Links
- Infographic: Local Search Evolved
- by Search Engine Land Infographics. Search Engine Land, October 24, 2011. "Local search is big business and big opportunity. How big? The folks at MDG Advertising have produced a 'Local Search Evolved' infographic with statistics and info about the subject that you might find interesting..."
Added: 25 October 2011;
Page views: 189
Rating: 0
Votes: 0
- Looking Ahead: What’s Next In The Evolution Of Local Search?
- by Eric Enge. Search Engine Land, January 3, 2011. "... With Google increasing its focus on search queries with local intent, the importance of having a local SEO strategy is growing rapidly. Whether you are a national chain with lots of local brick and mortar stores, or the local laundromat, you need to play here. The problem is that for a small local business, it is very hard to play effectively in this space. This is a trend that strongly favors the larger business that can invest in a significant Local SEO strategy, and can afford to re-invest every time there is an algorithm change..."
Added: 15 February 2011;
Page views: 521
Rating: 0
Votes: 0
- Local SEO Primer: How To Rank Higher In Google Place Search
- by Chris Silver Smith. Search Engine Land, November 8, 2010. "... This a brief overview of how to do Local SEO for your businesses/websites... Google’s Place Search is still a new and emerging paradigm which we are still studying, but we can be fairly sure that many of the already-established local ranking factors are still likely in effect and influencing rankings in Place Search, even if we may find that the degrees of influence may have been adjusted up or down..."
Added: 9 November 2010;
Page views: 604
Rating: 0
Votes: 0
- Twitter: The Impending Local Search Tsunami?
- by Andrew Shotland. Search Engine Land, April 19, 2010. "Last week at the Chirp conference, Twitter announced three big initiatives that have the potential to collectively rock the world of local marketing: Points of interest; Promoted tweets; Annotations..."
Added: 21 April 2010;
Page views: 515
Rating: 0
Votes: 0
- How Maps Are Transforming Local Search
- By Gregg Stewart, ClickZ, March 11, 2010. "... In terms of unique visitors, Google Maps leads the race and taking share from some IYPs [Internet yellow pages]. In the past, many of the IYPs relied heavily on favorable organic SERP placement as a traffic driver to their local sites. Now that Google (and Google Maps) has increased its local search results, users don't have to click through to the IYP sites..."
Added: 11 March 2010;
Page views: 693
Rating: 0
Votes: 0
- One Dead Simple Tactic for Better Rankings in Google Local
- Posted by randfish. SEOMoz Blog, March 2, 2010. "... Most everyone who optimizes for Google Local (aka Google Maps) is familar with David Mihm's excellent and oft-referenced Local Search Ranking Factors. In that document, and in many places where local results are analyzed, it's clear that getting your business/website into more listings, in a consistent fashion is a very good thing. Yet, somehow, this obvious tactic has gone missing from many GG Local optimization recommendations..."
Added: 5 March 2010;
Page views: 649
Rating: 0
Votes: 0
- Going Down The Long Tail of Local Search
- by Jeff Howard. Search Engine Guide, November 5, 2009. "... Because so many searches are now localized a long tail of local phrases are emerging within major metropolitan areas. By drilling down for the names of towns, neighborhoods, municipalities, counties, and zip codes that receive search volume businesses serving larger regions can take the long tail approach to incremental increases in local search traffic..."
Added: 10 November 2009;
Page views: 766
Rating: 0
Votes: 0
- Consumers Head Online for Local Business Information
- By Gregg Stewart, Search Engine Watch, October 16, 2009. "It's time for the release of TMP Directional Marketing & comScore's Annual Local Search Study results... The study is comprised of two components: an online questionnaire completed by 4,000 respondents and a behavioral component courtesy of comScore's more than 2 million users. The behavioral component is especially interesting because it provides direct observation of actual local search behaviors... Search engines remain the "primary source" of information, while print media usage continues to decline..."
Added: 19 October 2009;
Page views: 760
Rating: 0
Votes: 0
- Twitter for Local Search
- By Mary Bowling, ClickZ, October 8, 2009. "... While it's not the most popular social media site, it is perhaps the easiest first step for local businesses to take into the social media world. There are an estimated six million active Twitterers. Surely, some of them are near you..."
Added: 8 October 2009;
Page views: 985
Rating: 0
Votes: 0
- Bing Local: A New Face in Local Search
- By Mary Bowling, ClickZ, August 27, 2009. "By now, search marketers know that Microsoft and Yahoo have entered into a partnership deal. Microsoft's new search engine, Bing, will power Yahoo's search results. There are many more questions than answers about what to expect and when to expect "YaBing" or "MicroHoo" to become a reality. It's rumored that it may take as long as two years before we see any changes and nothing's really been said about how this change will affect search results on Yahoo Local. So, while we wait for details to emerge, make certain you are using Bing Local to your advantage in marketing on the Internet..."
Added: 27 August 2009;
Page views: 1,215
Rating: 0
Votes: 0
- A Closer Look At Local Search Ranking Factors
- by David Mihm. Search Engine Land, August 13, 2009. "I am continually amazed by, and thankful for, the efforts of the Local Search Ranking Factors panelists. The survey remains one of the most visited pages on my website (right up there with my blog’s homepage) despite being static for 364 days a year. I receive weekly or even semi-weekly emails or comments thanking me for putting the study together; credit really should go to the participants! It's clearly a lot to digest in one sitting, so in this month's SEL column, I thought I would take a little deeper look at a few of the responses that I found most interesting. While these responses represent the collective wisdom of the panelists, in general, they're pretty closely aligned with my personal opinions as well..."
Added: 17 August 2009;
Page views: 815
Rating: 0
Votes: 0
- Local Search Ranking Factors
- by David Mihm. Volume 2, Published May 26, 2009. "... the factors most helpful for ranking well in the Google and Yahoo Local algorithms, as well as techniques to be avoided. This year's edition of the LSRF contains responses from 27 prominent bloggers and practitioners..."
Added: 17 August 2009;
Page views: 782
Rating: 0
Votes: 0
- Local Search Marketing: More Than Just Google
- by David Mihm. Search Engine Land, July 16, 2009. Discusses the importance of citations for Google Maps, 'Other' local search, and vertical local search.
Added: 20 July 2009;
Page views: 818
Rating: 0
Votes: 0
- Geo Targeted SEO: The Technical Review
- by David Harry. Search Engine People, July 7, 2009. "In this part of SEP's Expert Week - International SEO, we’ll a look at how search engines go about the magical mystery that is geo-relevant results… the technical view at least..."
Added: 13 July 2009;
Page views: 898
Rating: 0
Votes: 0
- The Local Business Center dashboard opens its doors
- Posted by Amer Shahnawaz, Software Engineer, Local Business Center. The Official Google Blog, 2 June 2009. "... a new dashboard feature we're launching in the Local Business Center (www.google.com/lbc). The LBC is a free tool that enables business owners to control the content of their business listings as they appear in Google Search and Google Maps. All you have to do is claim your listing in the LBC and go through a quick verification process to get access to the following kinds of data..."
Added: 4 June 2009;
Page views: 970
Rating: 0
Votes: 0
This category last updated: 25 October 2011
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