Google Search Engine
Articles and resources about the Google search engine.
- Google for the Public Sector
- Google, 2007. "Make your agency website, and the information it offers, easier to find. As many as four of five Internet users reach government websites by using Google and other search engines. The problem is that government websites often provide access to information like public records through a database application, and our "crawlers" generally can't access and thereby index the web pages in these databases. This means that much of the information on these websites isn't included in Google's index, and that many users could be missing out on the information and services that your website offers. The good news is that there's a way for you to ensure that our crawlers can access all your web pages, including records in databases..."
- Joaquín Almunia Vice President of the European Commission responsible for Competition Policy Statement of VP Almunia on the Google antitrust investigation
- Europa Press Releases, Press room Brussels, 21 May 2012 SPEECH/12/372. "In November 2010, the Commission launched an antitrust investigation into allegations that Google had abused a dominant market position. This followed a number of complaints. We have looked at those complaints and at others we received since the opening. And we have conducted a large-scale market investigation. Today I want to update you on the state of play of this on-going case.
But before I tell you more about the preliminary conclusions I have reached, let me first stress one important point. I believe that these fast-moving markets would particularly benefit from a quick resolution of the competition issues identified. Restoring competition swiftly to the benefit of users at an early stage is always preferable to lengthy proceedings, although these sometimes become indispensable to competition enforcement.
In this case, Google Inc. has repeatedly expressed to me its willingness to discuss any concerns that the Commission might have without having to engage in adversarial proceedings. This is why I am today giving Google an opportunity to offer remedies to address the concerns we have already identified.
Our investigation has led us to identify four concerns where Google business practices may be considered as abuses of dominance..."
- The Google ultimatum: Europe has spoken, but what about Australia?
- by Nigel Phair. The Conversation, 22 May 2012. "The European Commission (EC) has given Google 'a matter of weeks' to address concerns the American search giant has 'abused a dominant market position'.
The announcement overnight (AEST) follows an 18-month antitrust investigation led by Joaquín Almunia, Vice President of the European Commission responsible for Competition Policy.
The investigation identified four concerns where Google's business practices may be considered anti-competitive..."
- Introducing the Knowledge Graph: things, not strings
- Posted by Amit Singhal, SVP, Engineering. Google Inside Search - the Official Google Search Blog, 16 May 2012. "Search is a lot about discovery—the basic human need to learn and broaden your horizons. But searching still requires a lot of hard work by you, the user. So today I’m really excited to launch the Knowledge Graph, which will help you discover new information quickly and easily...
The Knowledge Graph enables you to search for things, people or places that Google knows about—landmarks, celebrities, cities, sports teams, buildings, geographical features, movies, celestial objects, works of art and more—and instantly get information that’s relevant to your query. This is a critical first step towards building the next generation of search, which taps into the collective intelligence of the web and understands the world a bit more like people do..."
- Google search will incorporate 'knowledge graph' into main search results
- Users will see more context-sensitive information added to Google search results, by Cameron Scott (IDG News Service). Computerworld, 17 May, 2012. "Google will begin in the next few days to incorporate the "knowledge graph" it has been building for two years into its search results .
The new search format will deliver context-sensitive information about the people and things users search for to the right of the conventional list of links to Web pages, said Johanna Wright, Google's director of product management..."
- Google seeks High Court appeal
- By Josh Taylor, ZDNet Australia, April 26th, 2012. "Google is seeking leave to appeal the full Federal Court ruling that the search giant had misled users through search results served from its AdWords advertising program.
The case centred around sponsored links for online trading company Trading Post and travel booking firm STA Travel that appeared in Google search results. The Australian Competition and Consumer Commission (ACCC) alleged that because the headline of an advertisement link in Google search results often referred to the business name that a person was searching for alone, and then redirected to the Trading Post or STA websites, which had no affiliation with the business being searched for, Google and Trading Post were engaged in deceptive conduct..."
- Structured Thinking About Semantic Search
- by Ryan DeShazer. Search Insider, Monday April 9, 2012. "... the topic of semantic search has again become a hot-button issue for SEOs and webmasters... Google appears primed to make good on its promise to better understand both the Web and the intent communicated by its user base through the queries entered..."
- The Rise of Content Strategy - What to do about Google killing SEO
- By James Mathewson. Biznology, April 5, 2012. How is Google killing SEO? James counts the ways: 1. Panda; 2. Withholding referral data; 3. Over-optimization penalty; 4. Semantic search...
- Google's March Updates: Anchor Text, Image Search, Navigational Search & More
- by Matt McGee. Search Engine Land, April 3, 2012. Highlights the important changes including: anchor text tweaks; indexing symbols; navigational queries; more accurate short answers; improvements to freshness and better indexing of profile pages.
- Search quality highlights: 50 changes for March
- Posted by Johanna Wright, Director of Product Management. Google Inside Search, 3 April 2012. "Here's our latest installment of search quality highlights, with another 50 changes to report for March. We're starting to get into a groove with these posts, so we're getting more and more comprehensive as the months go by. New for this month, we've published uncut video from our search quality meeting, which gives a great flavor for how these decisions get made..."
- WSJ Says Big Google Search Changes Coming? Reality Check Time!
- by Danny Sullivan. Search Engine Land, March 15, 2012. "The Wall Street Journal is out with a story saying that Google is about to make one of the biggest changes in its history of offering web search, providing more direct answers and gaining 'semantic' smarts to understand more about what words mean. I'm scratching my head, since Google already does this. Methinks Google's PR has exploded in ways it didn't expect..."
- ACCC wins appeal against Google
- Australian Competition and Consumer Commission. Release # NR 065/12, Issued: 3rd April 2012. "Today the Full Federal Court unanimously upheld the Australian Competition and Consumer Commission's appeal filed in October 2011 against Google.
The Full Court declared that Google, by publishing the four advertisements that were the subject of the ACCC's appeal on result pages of the Google Australia website, engaged in conduct that was misleading or deceptive, or likely to mislead or deceive, in breach of section 52 of the Trade Practices Act 1974.
The Full Court also ordered it to put in place a consumer law compliance programme and pay the ACCC's costs of the appeal.
"Google's conduct involved the use by an advertiser of a competitors name as a keyword triggering an advertisement for the advertiser with a matching headline. As the Full Court said this was likely to mislead or deceive a consumer searching for information on the competitor," ACCC chairman Rod Sims said..."
- The Growth of (Not Provided)
- Posted by Reid Bandremer. LunaMetrics, on March 27, 2012. "With Firefox poised to make HTTPS encrypted Google search its default search engine, the black hole of keyword referral data lumped into (not provided) in Google Analytics appears likely to experience another major growth spurt. After this news soaked in, I felt compelled to examine the growth of not provided. Here’s a look at the history, current state, and predicted future of the growth of the keyword that accounts for the most visits and conversions in the Google Analytics accounts of most webmasters the world over – (not provided)..."
- A new look for Custom Search results plus a new search box
- Posted by: Dana Bright, UI Designer. Google Custom Search Blog, Monday, March 12, 2012. "We're excited to announce that starting today, we are providing a new results style that's more modern and streamlined, based on the evolving Google design and experience across Google properties.
This look will be the new default for new custom search engines, and admins of existing custom search engines can also choose this new style by visiting the Look and feel page of their CSE’s control panel and selecting 'Default' in the Choose or customize a style section. The old default remains an option, but has been renamed to 'Classic'..."
- What Google's Search Changes Might Mean for You
- By Amir Efrati. Digits, March 14, 2012. "Google is undergoing a major, long-term overhaul of its search-engine, using what's called semantic Web search to enhance the current system in the coming years. The move, starting over the next few months, will impact the way people can use the search engine as well as how the search engine examines sites across the Web before ranking them in search results..."
This category last updated: 23 May 2012