Victorian
Government
Contact Centre
1300 366 356
Government
Contact Centre
1300 366 356
Main Menu
Resize Text
Categories, RSS and More
RSS News Feeds
Rate this Site
Members Forum
SEO Audit
Articles and resources about the steps to take in performing an SEO audit on your website.
Jump to:
External Links Related Categories
16
External Links
- The First 7 Items On Your SEO Audit To-Do List
- by Eric Enge, Search Engine Watch, September 19, 2011. "You've just been given one day to do an SEO audit for a site, and you're asking yourself what to do with so little time. Instead of following your instinct to yell at the person who made the request, today's column will outline a practical approach to doing the best job possible in one day. The focus of this rapid audit is to identify issues at a strategic level - either because they are big impact items or may require large development team efforts to address. Given the one day restriction, we'll focus on identifying problems, not fixing them. This plan is not thorough, because you can't be in a day. The major elements are:..."
Added: 22 September 2011;
Page views: 187
Rating: 0
Votes: 0
- The 20-Point SEO Account Takeover Checklist
- by Andy Komack. SEarch Engine Land, June 24, 2011. "What should you do if you are stepping into a role as the new 'SEO Manager' of a website? This is a question you could ask yourself either as an in-house employee at a company, an agency taking over an account from another agency, or moving into the role from one account to another within your agency... Think of this checklist as a way to get up to speed as quickly as possible if your predecessor did not leave a very clear audit trail/documentation. Or, perhaps you are the first person to take on the SEO Manager role at your company?..."
Added: 28 June 2011;
Page views: 318
Rating: 0
Votes: 0
- How To Do An SEO Audit
- By Michael Martinez. SEO Theory – SEO Theory and Analysis Blog, March 7, 2011. "The first step in any new SEO relationship is to conduct an audit. Imagine the poor client who has changed SEO providers several times. If the providers were all on their toes, they each conducted audits. Some businesses may dread the SEO audit process because, if done properly, it will be thorough and exhaustive. In fact, whether a company changes SEO providers or not, it's a good idea to conduct a thorough SEO audit at least once a year, especially if the business is drawing significant revenue from search traffic. The SEO audit should produce a snapshot of the state of health of a Website (and the publisher's SEO practices) at the time of the audit. The audit may identify problems but the problems should not be fixed during the audit (because the fixes change the sate of the Website's health). Inevitably someone comes up with some drastic the-world-will-end-if-we-don't-fix-this-now scenario that 'justifies' making changes during the audit. Such radical changes should be well and carefully documented but it would be best to defer them until after the audit..."
Added: 16 March 2011;
Page views: 381
Rating: 0
Votes: 0
- How To Improve Organic Search Results With A Simple Site Audit
- by George Aspland. Search Engine Land, February 10, 2011. "Having a search engine friendly website, a site with no barriers to the search engines is critical to success within 'organic' search engine results. Here are some relatively simple SEO Site Review/Audit steps that should help you flush out the most important site wide issues within a small to mid size website. A SEO site review or audit should be conducted periodically; for example, a few weeks to months after a website is redesigned or after a major update, to allow enough time for the site to be fully re-indexed..."
Added: 11 February 2011;
Page views: 381
Rating: 0
Votes: 0
- The Agency SEO Process - Part 1
- Written by Taylor Pratt. Search Engine People, 11 November 2010. "One of the questions I get asked the most is what my process is for SEO. It's a tough question to answer because it really comes down to how much control you'll have over the process and whether or not your time restrained. My SEO process is completely different for my own sites then for a clients. Having plenty of Agency experience, I thought I'd brake down how I usually setup an SEO program when on a budget. This will be a multi-post series, with each post focusing on three months of the project.."
Added: 22 November 2010;
Page views: 611
Rating: 0
Votes: 0
- The Art and Science of SEO Site Audits
- by Adam Audette. Search Engine Watch, November 4, 2010. "SEO site audits are of critical importance. It is an investigation, analysis, diagnosis, and strategic dive into a site from the SEO, usability, and information architecture perspectives (most audits leave off the last two) that produces (through hard work and experience) a set of well-vetted recommendations. Site audits allow us to benchmark and baseline a site's strengths, weaknesses, and areas of opportunity; to prioritize the work that is necessary for a site to excel in organic search rankings; and to provide actionable, documented recommendations that guide a client's implementations. In short, SEO audits are essential..."
Added: 9 November 2010;
Page views: 389
Rating: 0
Votes: 0
- SEO Audit Tool Comparison
- by Rhea Drysdale. Outspoken Media, 5 November 2010. A checklist of seo audit tools - their advantages and disadvantages.
Added: 9 November 2010;
Page views: 567
Rating: 0
Votes: 0
- SEO Audit Outline Sample
- by Lindsay Wassell. Key Phraseology, July 8, 2010. "... today I'm happy to share with you the basic audit outline that I use. The first version was created years ago and I've carried it with me as my SEO career has evolved and had a number of smart folks weigh in. The point of this post is to give you a starting point if you are new to auditing or something to compare your own audit against if you’ve been at this a while..."
Added: 6 September 2010;
Page views: 478
Rating: 0
Votes: 0
- SEO Audit Checklist
- by Jim. LunaMetrics, August 24, 2010. "... Generally, our first step is to do a quick (30 minutes or less) audit of the site to get a feel for where they're at and what they truly need help with. However, this 30 minute task can easily turn into a couple of hours if you don’t have something to keep you focused and on track.."
Added: 1 September 2010;
Page views: 511
Rating: 0
Votes: 0
- 10-Minute Missing Page Audit
- Posted by Dr. Pete. SEOmoz Blog, August 17, 2010. "... I'd like to share my 10-minute (give or take) process for solving one common SEO problem – finding a "missing" page. You can actually apply it to a number of problems, including: Finding out why a page isn't getting indexed; Discovering why a page isn't ranking; Determining if a page has been penalized; Spotting duplicate content problems ..."
Added: 18 August 2010;
Page views: 426
Rating: 0
Votes: 0
- SEO Site Audits: Getting Started
- Posted by Lindsay. SEOmoz Blog, June 2, 2010. "A typical SEO site audit takes me around 50 hours to complete... Regardless of how much time I spend on an audit, the best stuff is usually revealed in the first day..."
Added: 3 June 2010;
Page views: 434
Rating: 0
Votes: 0
- 4 Ways to Improve Your SEO Site Audit
- Posted by Lindsay. SEOmoz Blog, May 19, 2010. "The preparation of an SEO Site Audit is something that every SEO, whether in-house, agency-side, or independent consultant, has done. They range from a brief assessment of an hour or two followed by a quick email to a mammoth document of more than 50 pages that can take a month or more to complete... In true SEOmoz spirit, I'm cracking open the black box and sharing what I've learned along the way. This is the first post of many that you will see from me over the coming months on the topic of optimizing your SEO reviews. Today, I'll cover a few of the most significant elements that I've come up with over the years to include in all large SEO reviews..."
Added: 21 May 2010;
Page views: 458
Rating: 0
Votes: 0
- A Step by Step 15 Minute SEO Audit (A Sample from SEO Secrets)
- Posted by Danny Dover. SEOMoz Blog, February 11, 2010. The unedited chapter 4 from Danny's new book (still being written) on Finding SEO Problems - section called the 15 Minute SEO Audit.
Added: 17 February 2010;
Page views: 643
Rating: 0
Votes: 0
- How to Generate SEO Insights for New Business Prospects
- by Brian Carter. Search Engine People, December 7, 2009. Brian's SEO new prospect review process - a great way to start your SEO audit of a website
Added: 11 December 2009;
Page views: 466
Rating: 0
Votes: 0
- The 60 Minute SEO Site Audit
- By Eric Enge, Search Engine Watch, August 11, 2009. "Site audits are one of the most important tasks for an SEO professional, and sometimes you need to do one quickly. Here's how you can complete an audit in 60 minutes. You should do one of these at the start of a new SEO effort, and then follow that up with a more extensive review. This can help smoke out the major issues most affecting development..."
Added: 12 August 2009;
Page views: 856
Rating: 0
Votes: 0
This category last updated: 22 September 2011
Search, Login and Options
Search
Mailing List
Enter your email address to subscribe or unsubscribe from the eGov What's New mailing list.
Email a Friend
Please enter email address of the person you wish to send this page to.
