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Flash and SEO
Articles and resources about how to optimise Flash websites for the search engines.
1
Site Articles
- Flash (SEO) - Archive
- Articles and resources about how to optimise Flash websites for the search engines.
Added: 23 December 2005
Page views: 2,450
Rating: 0.0
Votes: 0
14
External Links
- What a feeling! Even better indexing of SWF content
- Written by Jifeng Situ and Sverre Sundsdal, Software Engineers. Google Webmaster Central Blog, Thursday, November 11, 2010. "... Last month we expanded our SWF indexing capabilities thanks to our continued collaboration with Adobe and a new library that is more robust and compatible with features supported by Flash Player 10.1. Additionally, thanks to improvements in the way we handle JavaScript, we are also now significantly better at recognizing and indexing sites that use JavaScript to embed SWF content. Finally, we have made improvements in our video indexing technology, resulting in better detection of when a page has a video and better extraction of metadata such as alternate thumbnails from Flash technology based videos. All in all, our SWF indexing technology now allows us to see content from SWF files on hundreds of millions of pages across the web..."
Added: 16 November 2010;
Page views: 557
Rating: 0
Votes: 0
- Merging Flash with SEO
- Posted by: David Scoville. SEO.com, February 23, 2010. "2008 was a bright year for Flash as Google and Adobe teamed up to provide flash indexing techniques for better search results. However, two years later and SEOs are still struggling to rank Flash sites high in search engines. Granted, we have lots of proof that search engines do index Flash text, images, and links. But unfortunately, many limitations still make it difficult to get the kind of rankings we enjoy with plain, old HTML. Indeed, SEO and Flash are like water and oil - mixing the two has been nearly impossible..."
Added: 11 March 2010;
Page views: 630
Rating: 0
Votes: 0
- Flash indexing with external resource loading
- Written by Janis Stipins, Software Engineer. Google Webmaster Central Blog, Thursday, June 18, 2009. "We just added external resource loading to our Flash indexing capabilities. This means that when a SWF file loads content from some other file—whether it's text, HTML, XML, another SWF, etc. - we can index this external content too, and associate it with the parent SWF file and any documents that embed it..."
Added: 22 June 2009;
Page views: 986
Rating: 0
Votes: 0
- Adobe: Making Flash Search Engine-Friendly
- By Julie Batten, ClickZ, March 30, 2009. "... as a follow-up to my previous column, let's explore what the Adobe SEO Technology Center is, what it offers users, and how you can potentially leverage it to enhance the indexability and searchability of your Flash content..."
Added: 30 March 2009;
Page views: 1,032
Rating: 0
Votes: 0
- Is SEO Your Priority? Avoid All-Flash Web Sites
- By Julie Batten, ClickZ, March 16, 2009. "... A couple Flash movies, widgets, or applications shouldn't negatively influence your Web site's SEO potential to a high degree, particularly if you follow some best practices. But having your entire site built in Flash? That stands to have a large, discernable impact on your search engine rankings even if you follow best practices..."
Added: 16 March 2009;
Page views: 1,033
Rating: 0
Votes: 0
- How To Make Flash Content Search Friendly
- by Dan Morris. Search Engine Land, November 19, 2008. "Life is full of tough choices: Mac or PC? Mastercard or Visa? Bud Lite or Miller Lite? And choosing between two good options is never easy, as each has its own merits. Similarly, marketers have been faced with the same kind of tough choice when choosing their website design strategy: Enhance the website's appearance with Flash or optimize for search with crawlable content? Fortunately, recent innovations in Flash accessibility programming have begun to demonstrate that Flash vs. SEO is a tough choice no more..."
Added: 20 November 2008;
Page views: 1,050
Rating: 0
Votes: 0
- 2009 Google Flash SEO
- by Brian Ussery. beu blog, October 13, 2008. "In case you missed their recent announcement about Flash, Google and Adobe have teamed up on a new algorithm to index text content in Flash. As a result of the new algorithm for Flash, Googlebot now indexes 'textual content in SWF files of all kinds' and extracts URLs embeded in Flash.' On July 1, 2008, Google rolled out another update designed to assist Googlebot in its ability to traverse simple JavaScript, like SWFObject. While the full impact is not yet known, these technologies will redefine how Flash sites are created, constructed, designed and, as a result, optimized..."
Added: 16 October 2008;
Page views: 851
Rating: 0
Votes: 0
- Flash and SEO: Like Oil and Water
- by Scott Buresh. Search Engine Guide, August 6, 2008. "... The bottom line here is that a site built entirely in Flash still faces huge obstacles. While there have been recent moves from Google and Yahoo! to try to index the content from combined Flash/SEO sites, those moves have not yet, from my experience, translated into SEO results or success (at least when compared to html sites)..."
Added: 7 August 2008;
Page views: 952
Rating: 0
Votes: 0
- Improved Flash indexing
- Posted by Ron Adler, Janis Stipins, and Maile Ohye. Google Webmaster Central Blog, June 30, 2008. "We've received numerous requests to improve our indexing of Adobe Flash files. Today, Ron Adler and Janis Stipins—software engineers on our indexing team—will provide us with more in-depth information about our recent announcement that we've greatly improved our ability to index Flash..."
Added: 9 July 2008;
Page views: 999
Rating: 0
Votes: 0
- Flash becomes more searchable
- by Lana Kovacevic, Builder AU. ZDNet Australia, 1 July 2008. "Flash content is set to appear in search results with Adobe announcing a partnership with Google and Yahoo to increase the quality of search results of dynamic Web content and rich internet applications (RIAs)..."
Added: 3 July 2008;
Page views: 675
Rating: 0
Votes: 0
- Google Now Crawling and Indexing Flash Content
- by Vanessa Fox. Search Engine Land, July 1, 2008. "... Google is launching what they tell me is a "deep algorithmic change", augmented by Flash reader technology supplied by Adobe, that enables them to "read" Flash files and extract text and links from it for better indexing and ranking. This could be great news for both site owners and searchers..."
Added: 1 July 2008;
Page views: 864
Rating: 0
Votes: 0
- The New SEO Perspective on Flash
- By Julie Batten, The ClickZ Network, June 9, 2008. "Countless authorities have written on whether a Flash-based or Flash-heavy Web site can be well optimized for search marketing. Most have quite easily come to the same conclusion: heck, no! As most of us know, the inherent nature of Flash as graphic content has historically made it a difficult thing for search engine spiders to tackle..."
Added: 10 June 2008;
Page views: 845
Rating: 0
Votes: 0
- How Flash Can Be Search Engine Friendly
- by Eric Enge. Search Engine Land, April 11, 2008. "For a long time there has been a tug of war between developers and designers who love to use Flash and SEOs who know how bad Flash can be from a search engine crawler perspective. The designer wants the beauty of an all Flash site. The SEO wants to bring the site traffic. It's a tough situation, but there are ways to implement Flash and still provide something for the crawlers to chew on..."
Added: 14 April 2008;
Page views: 804
Rating: 0
Votes: 0
- A modern approach to Flash SEO
- by Geoff Stearns. deconcept, March 13, 2006. "Search engine optimization is one of the most popular subjects when nerds sit around and talk about Flash. "Does Google index your swf files?" seems to be the most popular question, usually garnering plenty of "yes" and "no" and "maybe" answers. The real answer to this question, once and for all, is this..."
Added: 20 March 2006;
Page views: 1,703
Rating: 0
Votes: 0
This category last updated: 7 August 2008
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