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Dynamic Websites
Articles and resources about how to optimise dynamic websites for the search engines.
1
Site Articles
- Dynamic Websites - Archive
- Archived articles and resources about how to optimise dynamic websites for the search engines.
Added: 23 December 2005
Page views: 3,072
Rating: 0.0
Votes: 0
18
External Links
- Why Canonicalization Matters From A Linking Perspective
- by Rick DeJarnette. Search Engine Land, September 6, 2011. "Search engine optimization (SEO) can be like any other technical field of study. It is filled with specialized jargon that, to a newbie, can be more than intimidating. I recall that feeling was especially strong when I first encountered the term canonicalization. It is a 14-letter, seven-syllable monster of a term. I first heard it spoken, and had to ask the person who said it to repeat it. It didn’t help. (It had been a long day!) The truth of the matter is that canonicalization is not all that complicated to understand if the explanation is lucid. So let's try to explain what it means, why it's important, and what it has to do with linking..."
Added: 7 September 2011;
Page views: 274
Rating: 0
Votes: 0
- 8 Canonicalization Best Practices In Plain English
- by Ian Lurie. Search Engine Land, June 17, 2010. "Canonicalization sounds like a process for recognizing sainthood, or maybe a training course in aiming large projectile weapons. But it's actually one of the most important aspects of organic SEO. Good canonicalization means search engines crawl more pages of your site; it means that link authority and PageRank get consolidated, so you have a stronger link profile; and it means fewer broken links from other sites. Bad canonicalization gets you all that stuff, but with the opposite effect..."
Added: 24 June 2010;
Page views: 705
Rating: 0
Votes: 0
- Checklist for Changing Your URL Structure
- by Dan Patterson, SEO.com, April 22, 2010. "In SEO there are a lot of little things we can tweak to help a site rank better. This includes improving a site's URL structure by making it more SEO friendly. The problem is, if you do this incorrectly your rankings could drop significantly and it could take a long time to make a full recovery. Use the checklist below to first make sure it's worth it to change your URL structure. If you decide it is, the rest of the checklist will help you to make sure you update everything you should. This will help to reduce your ranking drops (or at least the length of time those drops last)..."
Added: 29 April 2010;
Page views: 649
Rating: 0
Votes: 0
- Canonicalization: How to Fix Common Issues
- Posted by matthewdiehl. YouMoz Blog, March 15, 2010. Canonicalization is a very common issue that plagues much of the websites on the Internet. Here are the quick bullets of why it is important: Prevents multiple URLs for same content (on-site); Prevents the dilution of link juice/equity to same content URLs; Prevents search engines from choosing "the best" URL over the one you actually want in the SERPs...
Added: 22 March 2010;
Page views: 689
Rating: 0
Votes: 0
- Specify your canonical
- Written by Joachim Kupke, Senior Software Engineer, and Maile Ohye, Developer Programs Tech Lead. Google Webmaster Central Blog, Thursday, February 12, 2009. "Carpe diem on any duplicate content worries: we now support a format that allows you to publicly specify your preferred version of a URL. If your site has identical or vastly similar content that's accessible through multiple URLs, this format provides you with more control over the URL returned in search results. It also helps to make sure that properties such as link popularity are consolidated to your preferred version..."
Added: 12 February 2010;
Page views: 680
Rating: 0
Votes: 0
- 3 Common URL Problems and How to Fix Them
- Posted by: Dan Patterson, SEO.com, December 8, 2009. "... SEO can be broken down into a couple of main categories: Content, Architecture, and Links. I think most people understand the importance of building content and getting links, but there are a lot of larger and poorly built sites that struggle with some fundamental problems with their URL structure. This can lead to a lot of problems, including many duplicate content issues..."
Added: 10 December 2009;
Page views: 722
Rating: 0
Votes: 0
- URL Rewrites and Redirects: The Gory Details (Part 2 of 2)
- by Stephan Spencer. Search Engine Land, March 12, 2009. "... There's another handy directive I often use in conjunction with RewriteRule, called RewriteCond. You would use RewriteCond if you're trying to match on something in the query string, the domain name, or other things not present between the domain name and the question mark in the URL (which is what RewriteRule looks at)..."
Added: 13 March 2009;
Page views: 1,182
Rating: 0
Votes: 0
- URL Rewrites & Redirects: The Gory Details (Part 1 of 2)
- by Stephan Spencer. Search Engine Land, February 19, 2009. Discusses the three types of URL rewrites and how to implement them.
Added: 23 February 2009;
Page views: 1,452
Rating: 0
Votes: 0
- Google Says, Don't Rewrite Dynamic URLs To Static URLs
- by Barry Schwartz. Search Engine Land, September 23, 2008. "Almost two years ago, Google updated their guidelines to say that they can now properly handle crawling dynamic URLs. But last night, Google posted a blog entry now telling webmasters not to use rewrite rules for dynamic URLs, at least in most cases..."
Added: 25 September 2008;
Page views: 1,263
Rating: 0
Votes: 0
- Dynamic URLs vs. static URLs
- Written by Juliane Stiller and Kaspar Szymanski, Search Quality Team. Google Webmaster Central Blog, September 22, 2008. "Chatting with webmasters often reveals widespread beliefs that might have been accurate in the past, but are not necessarily up-to-date any more. This was the case when we recently talked to a couple of friends about the structure of a URL. One friend was concerned about using dynamic URLs, since (as she told us) "search engines can't cope with these." Another friend thought that dynamic URLs weren't a problem at all for search engines and that these issues were a thing of the past. One even admitted that he never understood the fuss about dynamic URLs in comparison to static URLs. For us, that was the moment we decided to read up on the topic of dynamic and static URLs. First, let's clarify what we're talking about.."
Added: 25 September 2008;
Page views: 1,123
Rating: 0
Votes: 0
- Dynamic URLs vs. Static URLs - The Best Practice for SEO is Still Clear
- Posted by Rand Fishkin. SEOmozBlog, September 23, 2008. "Google's got a blog post out today about how they now recommend that webmasters and site owners DO NOT rewrite their ugly dynamic URLs to be clean and static. What's the reasoning behind this?..."
Added: 23 September 2008;
Page views: 1,104
Rating: 0
Votes: 0
- Dynamic URLs: To Rewrite or Not to Rewrite...That is the Question
- By Mark Jackson. Search Engine Watch, March 18, 2008. "Mark discusses URL rewriting and the possible effects that this may have on your search engine optimization efforts. A few years ago, it was a no-brainer. If you had a Web site that had any number of dynamic variables – such as ?, =, or & – in your URLs, you'd want to rewrite those URLs so the search engines could better crawl and index your site's pages. Now, with the advances that search engines have made, along with issues that some search engines have with redirects, the answer isn't so clear..."
Added: 19 March 2008;
Page views: 1,516
Rating: 0
Votes: 0
- Rewriting URLs: SEO for CMS, E-Commerce, and Dynamic Sites
- By Chris Boggs, Search Engine Watch, February 1, 2008. "... Many people understand the value of rewriting URLs, but not exactly why they need to do it. Plus, there's more than one opinion on the main reason for a URL rewrite. We won't go into the differences between rewriting URLs for Apache versus Microsoft's IIS server hosts. Instead, we'll focus on the "why."..."
Added: 2 February 2008;
Page views: 1,318
Rating: 0
Votes: 0
- Learn Apache mod_rewrite: 13 Real-world Examples
- By DK Lynn. Site Point, September 26, 2007. "Apache's low-cost, powerful set of features make it the server of choice for organizations around the world. One of its most valuable treasures is the mod_rewrite module, the purpose of which is to rewrite a visitor's request URI in the manner specified by a set of rules. This article will lead you through rewrite rules, regular expressions, and rewrite conditions, and provide a great list of examples..."
Added: 26 September 2007;
Page views: 1,764
Rating: 0
Votes: 0
- Yahoo Site Explorer Adds Dynamic URL Rewriting Tool
- by Barry Schwartz. Search Engine Land, August 21, 2007. "The Yahoo Search Blog announced a new Site Explorer feature that enables webmasters to inform Yahoo about dynamic URLs that may be create duplicate content..."
Added: 23 August 2007;
Page views: 2,158
Rating: 0
Votes: 0
This category last updated: 7 September 2011
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