By Dave Evans, The ClickZ Network, August 27, 2008. "Podcasting, particularly audio podcasting, is a channel that simply isn't used enough. In the spirit of full disclosure, I cofounded the business podcasting firm, HearThis.com, in 2005. But even without that obvious bias, I'd argue that podcasting will be a much larger part of marketing in the future than it is now. In my column this week, I'll talk about why and focus on an innovative new podcasting tool from Personal Life Media that's perfect for marketing..."
Further information on Podcasting: Get Your Message Heard
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