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Podcasting - Archive

Government Interest in Podcasts Growing, by Sue Bushell. CIO, 26 July 2005. "Will governments soon be making recordings of public hearings and sessions of parliament available as podcasts? Growing interest in podcasts, and the early success of some podcasters, is starting to inspire some governments to supply more of their content as downloadable MP3 files..."

Podcasting: Flavor of the Month, By David Cohen. Clickz, August 3, 2005. "This industry continually latches on to the next great thing, sensationalizing it until it's larger than life. No doubt podcasting has crossed your radar. If you're on the agency side, you're probably on your third POV document; if you're a marketer, you've at least considered including podcasting as a line item on the 2006 flowchart..."

PodCasting 101: "Everything You Need to Know to Get Started" By Merle. Site Pro News, 12 August 2005. "Everywhere you turn online these days you hear the word "podcast" or "podcasting." No, it's not some broadcasting method used by Martians, even though it might sound like it. A Podcast is just an audio file that is syndicated via an RSS feed, that you download and listen to with your computer or a portable device such as an iPod..."

The Business Case for Podcasting, By Kay Stoner. Site Pro News, 26 August 2005. "The phenomenon of Podcasting has been getting a lot of press, lately. It seems everytime you turn around, someone else has a new pocast. Should you have one, too? Perhaps. According to Forrester Research, by 2010 podcasting may have as many as 12.3 million listeners. Somebody's got to create content for all those listeners -- maybe you're one of the "somebody's"..."

Podcasting: A new technology in search of viable business models, by Sheri Crofts, Jon Dilley, Mark Fox, Andrew Retsema, and Bob Williams. First Monday, volume 10, number 9, September 2005. "Abstract: Podcasting has become popular as it allows listeners to time - shift content, i.e., to listen - when it suits them - to radio - like programming on portable MP3 and related devices. Dissatisfaction with traditional radio - which has too much advertising and is perceived to have generic programming - is fueling interest in programming that better meets the individual needs and interests of consumers. Podcasting represents a shift from mass broadcasting to on-demand personalized media. We look at the development of podcasting technology, the social context within which this development has occurred, and outline the legal constraints that podcasters face. Then we examine some business models for podcasting."

Dems Hope Podcasting Paints the South Dakota Plains Blue, By Tara Lohan. personaldemocracy.com, 7 October 2005. "Gas prices may be on the rise, but Willie Nelson doesn’t mind: his Mercedes runs on vegetable oil. The legendary country music artist was interviewed on the first episode of the South Dakota Democratic Party’s new Dakota Blues podcast, during which he discussed BioWillie, his own brand of biodiesel, and how the vegetable-oil fuel can help South Dakota farmers. Nelson’s podcast is part of a series launched by the SDDP in September. They hope the downloadable audio interviews will counteract right wing radio shows prevalent in the state and engage young voters..."

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