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Content Ownership, Approval and Review Standard
Whole of Victorian Government ICT Standard: Content Ownership, Approval and Review
Website Management Framework
Identifier: WEB/STD/02
Version No.: 3.0
Original Issue Date: 27 October 2004
Status: Approved
Date of effect: 31 March 2011
Next review date: 31 March 2013
Owner: Government Services Division, Department of Treasury and Finance, Victorian Government
Issuing authority: Government Services Division, Department of Treasury and Finance, Victorian Government
Standard: Content Ownership Approval and Review - WEB/STD/02
Standard
1. All website content must have an owner, an approver and a forward review date. These details must be readily available through the website's content management system and/or an operational document (or equivalent).
2. All websites must have documented processes to ensure that all website content is assigned a responsible owner, approved for publishing and regularly reviewed.
Overview
Citizens, businesses and other organisations rely on information published on Victorian Government websites to keep them informed and to help them make decisions. This reliance demands that content on Victorian Government websites must be:
- current and accurate;
- relevant and of high quality;
- consistent with other communications;
- compliant with government policy, standards and other requirements; and
- authorised for public release.
This standard requires departments and agencies to consider the above content checkpoints and develop strong content management processes to ensure they are observed at all times.
Rationale
- To provide citizens with accurate, high quality and user-friendly content.
- To maintain content integrity and reduce the risk of incorrect, misleading or out-of-date information.
Derivation
None
Related principles /objectives
Citizens can enjoy a consistent and high quality user experience and complete desired tasks.
In scope
- All departments, the four inner budget agencies (VicRoads, Victoria Police, Environment Protection Authority and State Revenue Office) and CenITex.
- All internet sites including channels, portals and sub-domains.
Audience
Website Management Taskforces, senior communications officers, website managers, content authors and owners and/or anyone responsible for the management of a website.
Compliance Date
From the date of effect of this standard.
Please note that this is a refreshed standard - see the version history for change details.
Reporting Requirements
Annual reporting using the Government Services Division WMF template.
Guidelines, toolkits and references
Reference: Web Content Lifecycle and Content Management Roles, eGovernment Resource Centre
Further Information
For further information please contact web.standards@dtf.vic.gov.au
Glossary of Terms and Abbreviations
Content - (Web) content is the textual, visual or aural content that is encountered as part of the user experience on websites. It may include, among other things: text, images, sounds, videos and animations.(1) In the context of this standard (WEB/STD/02) it does not include navigation or structural items.
Content approver - A content approver is an individual that approves and assumes ultimate responsibility for online content. Content approvers work closely with content owners to ensure that content is appropriate for publishing; in some instances one individual may carry out both functions.
Content management - The measures to store, provide access to and publish content.
Content owner - A content owner is an individual responsible for one ore more items of content. Their responsibilities may include – but not necessarily be limited to – ensuring the content item(s) are checked for quality and accuracy, consistent with other communications, compliant with relevant policies, standards and guidelines and approved for publishing.
GSD - Government Services Division
WMF - Website Management Framework
WoVG - Whole of Victorian Government
Footnotes:
1. Wikipedia (en.wikipedia.org/wiki/Web_content). Accessed 9 December 2010.
Alternative Formats:
The standard is available from the Government Services Division in pdf format (149kb). (This document requires the use of Adobe Acrobat Reader). .
Related Articles
- Consistent User Elements Standard
- The consistent user elements standard provides for consistent branding of websites and layout of common components, which contributes to a consistent experience for users of websites.
- Discoverability Standard
- Discoverability is the degree to which something can be easily found and/or navigated. Ensuring websites are discoverable can have considerable benefits, including: a better web experience for users through efficient, targeted access to information and services; increased traffic to the website from external search engines, portals and other websites; and a means to consistently describe information and services, eg., metadata.
- Whole of Victorian Government Website Standards: Overview
- The Victorian Government has issued a number of website standards to assist Victorian Government agencies in providing accessible and usable information services to the citizens of Victoria.
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