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Web Analytics Toolkit

Prepared for the State Government of Victoria, September 2006

The Web Analytics Toolkit provides an introduction to the importance of web analytics in measuring the success of and developing key performance indicators (KPIs) for your website.

Contents include:

  • Why is web analytics important to online success
  • Set realistic objectives for your website
  • Develop key performance indicators
  • Implement measurement and reporting mechanisms
  • Continual Improvement: Practical tips for optimising your website through web analytics

You can read this toolkit in the following formats:

Enquiries should be addressed to:

eServices Unit
Citizen Access and Transformation Divison
Department of Innovation, Industry and Regional Development
State Government of Victoria
level 20, 80 Collins Street
Melbourne, Victoria, 3001
Email: administration@egov.vic.gov.au

 

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Added: 19 September 2006 Page views: 20,604 Rating: 0.0 Votes: 0

Last updated: 11 April 2008