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Web Analysis Tools - Topics A-Z
Topics A-Z listing of articles and resources about web analysis tools.
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214
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- Landing Page Testing Calculator
- Marketo, Inc. "How many test versions can you have? Use this calculator to find out. Having too many test versions means it will take a really long time to get statistically valid results from your landing page test. To find out how many versions you should create, or how long your test will take, follow these steps..."
Added: 19 June 2008;
Page views: 1,229
Rating: 0
Votes: 0
- Updated Omniture Implementation Toolkit - 10% Discount
- by Manoj Jasra. Web Analytics World, June 6, 2008. "Semphonic, today released the latest version of its Omniture Implementation Toolkit. The biggest addition is an HBX to Omniture Transition Guide designed to help measurement managers and teams understand what’s involved in transitioning their site..."
Added: 10 June 2008;
Page views: 526
Rating: 0
Votes: 0
- Updated tracking script for ga.js
- by by Brian J Clifton. Advanced Web Metrics, June 8, 2008. "Just to let you know that I have finally gotten round to updating the combined tracking script hack I had for urchin.js to the new ga.js. If you know what I am referring to, the new script is listed here: http://www.advanced-web-metrics.com/blog/ga-scripts/ Essentially the combined tracking script is a modification of the GATC so that it tracks: outbound links - Automatically; file downloads - Automatically; mailto links - Automatically..."
Added: 9 June 2008;
Page views: 357
Rating: 0
Votes: 0
- Google Web Site Optimizer Tool: I Told You So
- By Alex Walker. Site Point, April 25, 2008. "As designers and developers, we all make design decisions every day. We scribble thumbnail layouts, we research heatmaps, we crunch designs onscreen, we try to think like the user, and we ask colleagues and friends for their opinions and insights on a complex range of issues: Which keywords should I use for my main navigation? How should I arrange the layout to keep people from dropping off? Where are my ads most effective? Can people find my search box easily enough?... But can you prove it's the best option? With the official release of Google's "I Told You So" Tool (otherwise known as the Website Optimizer Tool), perhaps now you can..."
Added: 19 May 2008;
Page views: 342
Rating: 0
Votes: 0
- Benchmarking Your Site With No-Cost Tools
- By Jack Aaronson, The ClickZ Network, May 16, 2008. "... Many companies can supply you with very detailed data about Web use. This kind of information is crucial if you want to understand how your site is performing compared to your competition's. Today, we'll look at some free resources you can use if you don't have the budget to pay for benchmark data..."
Added: 19 May 2008;
Page views: 266
Rating: 0
Votes: 0
- Google Analytics How-To Videos
- Posted by Alden DeSoto, Google Analytics Team. Google Analytics Blog, Thursday, May 15, 2008. "If you've recently signed up for Google Analytics, but aren't sure how to start interpreting and acting on your data, we've posted a couple of videos to our Conversion University Playlist on YouTube to help you out..."
Added: 16 May 2008;
Page views: 279
Rating: 0
Votes: 0
- Using Website Optimizer with Google Analytics
- By Shawn Purtell, Google Analytics Support Tech. Google Analytics Blog - An unofficial Google Analytics Blog from ROI Revolution, May 12, 2008. "You may remember that back in April of '07, I came up with a way to get your Google Website Optimizer multivariate experiment data to show up in Google Analytics. While useful, there were a few drawbacks that I'm sure some of you have noticed, and it wasn't the easiest thing to implement. After getting a lot of great feedback from users, I've come up with a new script that has many advantages over the old method..."
Added: 15 May 2008;
Page views: 515
Rating: 0
Votes: 0
- Segmenting by Source/Medium and other stories
- By Jeremy Aube, Google Analytics Support Tech. Google Analytics Blog, May 9, 2008. "Have you ever gone to segment the content detail of a page by source/medium, only to find that you can segment by source or medium, but not both? Well those days of frustration are over, thanks to a GreaseMonkey script I wrote just the other day..."
Added: 13 May 2008;
Page views: 288
Rating: 0
Votes: 0
- New Reports from Google Webmaster Tools
- By Erik Dafforn, The ClickZ Network. April 30, 2008. "I frequently write about various engines' Webmaster tools, mostly because they provide a service often overlooked by Webmasters. Today, I'll examine relatively new features in Google's Webmaster Tools, including the mobile crawling validator and the Google Webmaster Tools widgets for iGoogle..."
Added: 5 May 2008;
Page views: 918
Rating: 0
Votes: 0
- Analog - logfile analyser
- "Analog is a program to measure the usage on your web server. It tells you which pages are most popular, which countries people are visiting from, which sites they tried to follow broken links from, and all sorts of other useful information..."
Added: 30 April 2008;
Page views: 671
Rating: 0
Votes: 0
- Is There Room for Another Free Analytics Tool?
- By Mike Grehan, Search Engine Watch, April 22, 2008. Discusses whether there is room in the web analytics market for another free analytics tool in Yahoo! IndexTools and how it may compete with Google Analytics and Microsoft.
Added: 23 April 2008;
Page views: 514
Rating: 0
Votes: 0
- Graduation Day for Website Optimizer and Urchin Software!
- Posted by Scott Crosby, Urchin Software Manager, and Jon Stona, Website Optimizer Team. Google Analytics Blog, Wednesday, April 16, 2008. "Today at the ad:tech conference in San Francisco, we very happily announced two launches. If we could have shouted them from the rooftops, we would have. Enjoy! Website Optimizer now available as a standalone product! ... Urchin now out of beta! ..."
Added: 17 April 2008;
Page views: 373
Rating: 0
Votes: 0
- Content Testing Goes Mainstream
- Posted by Jon, Website Optimizer Blog Team. Google Website Optimizer Blog, Wednesday, April 16, 2008. "It's been about a year since we made Website Optimizer available to all Google AdWords users. Since then, we've seen great enthusiasm for the tool; now it's hard to find a serious advertiser who doesn't at least plan to do content testing this year. One thing we've learned is that lots of people who don't work on advertising still want to perform content experiments. These folks are often web designers, web developers, and marketers who may not be directly responsible for advertising..."
Added: 17 April 2008;
Page views: 752
Rating: 0
Votes: 0
- Welcome to the Website Optimizer Blog
- Posted by Tom, Website Optimizer Blog Team. Google Website Optimizer Blog, Tuesday, April 15, 2008. "Welcome to the Website Optimizer Blog. Are you optimized? Wouldn't it be nice to test which of these two headlines might encourage you to learn more about Website Optimizer? Well, that's exactly what Website Optimizer does in a nutshell: you can test different variations of your site content to determine what is most effective at getting your visitors to take the action you want them to take. That desired action could be anything from a visitor making a purchase or signing-up for your newsletter, to spending a set amount of time on your page - the possibilities are endless..."
Added: 17 April 2008;
Page views: 433
Rating: 0
Votes: 0
- Google Website Optimizer Steps Out Of The AdWords Box: Open To All Users & Urchin 6.0 Comes Out Of Beta
- by Barry Schwartz. Search Engine Land, April 16, 2008. "Google has announced that AdWords is no longer a requirement for Website Optimizer. In fact, you can now go to google.com/websiteoptimizer and register, for free, to use Website Optimizer, even if you do not have an AdWords account..."
Added: 17 April 2008;
Page views: 436
Rating: 0
Votes: 0
This category last updated: 8 May 2013
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