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Search Engine Spam - Topics A-Z
Topics A-Z listing of articles and resources about search engine spam, including cloaking and doorway pages.
1
Site Articles
- Search Engine Spam
- Articles and resources about search engine spam, including cloaking and doorway pages.
Added: 12 December 2005
Page views: 1,540
Rating: 0.0
Votes: 0
14
External Links
- Google's Definitive Cloaking Video
- by Barry Schwartz. Search Engine Land, November 2, 2011. "Matt Cutts, head of Google’s Webspam team, posted a long video that he named the 'definitive cloaking video'.
Added: 3 November 2011;
Page views: 220
Rating: 0
Votes: 0
- The Meta Keywords Tag Lives At Bing and Why Only Spammers Should Use It
- by Danny Sullivan. Search Engine Land, October 14, 2011. "I was happy. I was joyful. I thought the meta keywords tag had finally died last year. But Bing recently said that it does use it. After some back-and-forth, I can confirm further that it does, but as a signal for finding spammers, not for improving rank..."
Added: 18 October 2011;
Page views: 487
Rating: 0
Votes: 0
- What Is Search Engine Spam? The Video Edition
- by Danny Sullivan. Search Engine Land, October 21, 2008. "Search engines tell marketers not to spam them. Many search marketers also advise newcomers not to spam. Spamming issues get debated online. But what is search engine spam? What's it look like? How's it smell? And why do search engines (not to mention users) hate it? At our recent SMX East search marketing conference, representatives from Google, Microsoft, and Yahoo tackled the topic. Below you can learn more about search spam, as well as reinclusion tips for each search engine..."
Added: 23 October 2008;
Page views: 1,200
Rating: 0
Votes: 0
- The Long Road To The Debate Over 'White Hat Cloaking'
- by Danny Sullivan. Search Engine Land, July 1, 2008. "I really hate arguments over cloaking. Like really hate them. But Rand Fishkin recently did a chart outlining the degrees of "safeness" to cloaking that in turn riled up Google's Matt Cutts in comments there. No doubt others at search engines also dislike the idea that any cloaking is "white hat." So I wanted to revisit some of the things that Rand outlined about cloaking plus the guidelines Google updated last month. Over the years, content delivery methods that were once considered cloaking have become acceptable. This is a look what those are and how we need a new name for them..."
Added: 7 July 2008;
Page views: 1,182
Rating: 0
Votes: 0
- Google fixes its doorway definition
- by Michael Martinez. SEO Theory - SEO Theory and Analysis Blog, June 2, 2008. "A while back I criticized Google for saying that doorway pages contain hundreds of outbound links (that would be a crawl or hallway page). While I don't assume that my criticism evoked any particular response at Google, I'm pleased to see that they have revised their Webmaster guidelines to better reflect the correct definition of a 'doorway' page..."
Added: 10 June 2008;
Page views: 1,160
Rating: 0
Votes: 0
- Google's Matt Cutts On Cloaking & Search Snippets
- by Barry Schwartz. Search Engine Land, November 28, 2007. "Matt Cutts of Google has written two posts on the topic of SEO: Detecting more "undetectable" webspam; The anatomy of a search result..."
Added: 29 November 2007;
Page views: 2,534
Rating: 0
Votes: 0
- The Perils of Duplicate Content
- By Mark Jackson. Search Engine Watch, October 16, 2007. "Duplicate content comes in many flavors and varieties. Sometimes companies I've spoken with have no idea what they're doing is wrong. In fact, that's the case most times. Before I get into the "what" regarding duplicate content, let's first discuss the "why" of duplicate content..."
Added: 30 October 2007;
Page views: 2,299
Rating: 0
Votes: 0
- Search Illustrated: Black Hat Cloaking Explained
- by Elliance. Search Engine Land, August 14, 2007. Pictorial explanation of how black hat cloaking works.
Added: 15 August 2007;
Page views: 1,879
Rating: 0
Votes: 0
- AIRWeb 2007 Papers Released
- by Bill Slawski. Search Engine Land, April 15, 2007. "The Third International Workshop on Adversarial Information Retrieval on the Web will be held next month, and there's an impressive scope and depth to the topics that will be discussed based upon the papers to be presented during the conference, and the members of the committees who have worked to put this workshop together..."
Added: 16 April 2007;
Page views: 1,957
Rating: 0
Votes: 0
- An update on spam reporting
- by Stefanie, Search Quality team, Dublin. Google Webmaster Central Blog, 28 March 2007. "In 2006 one of our initiatives in the area of communication was to notify some webmasters in case of a violation of our Webmaster Guidelines (e.g. by using a "particular search engine friendly" software that generates doorways as an extra). No small number of these good-will emails to webmasters have been brought about by spam reports from our users..."
Added: 4 April 2007;
Page views: 1,815
Rating: 0
Votes: 0
- 30% Of Results For Some Competitive Searches Found To Be Spam
- by Barry Schwartz. Search Engine Land, March 19, 2007. "Researchers Track Down a Plague of Fake Web Pages from the NY Times reports on a recent paper from Microsoft Research released named "Spam Double-Funnel: Connecting Web Spammers with Advertisers"..."
Added: 20 March 2007;
Page views: 1,994
Rating: 0
Votes: 0
- 11 Euphemisms For Cloaking
- by Todd Malicoat. Web Pro News, 21 November 2006. "The definition of cloaking to an engineer, and to an SEO is marginally different in terms of semantics. Cloaking has been villafied by search engines when users and bots are served different content..."
Added: 22 November 2006;
Page views: 2,419
Rating: 0
Votes: 0
- Steering Clear of Search Engine Spam
- by Terri Wells. SEO Chat, 31 October 2006. "Everybody wants to show up on the first page of search engine results for their site’s chosen keywords. How you try to do it, however, can have exactly the opposite effect, getting you penalized or even banned from the search engines. This article will give you an overview of underhanded tactics that you might be practicing inadvertently..."
Added: 21 November 2006;
Page views: 2,362
Rating: 0
Votes: 0
- Multiple Domain Names Penalty
- by Ben Kemp. Web Pro News, 5 September 2006. "If you own a web site AND you have multiple domain names registered, you might want to read this with your full attention. There are a great many web sites out there which, by inappropriate use of multiple domain names, effectively cripple their search engine rankings by blatantly breaching search engine guidelines!Site owners often register more than one domain, and there are sound reasons for doing this, including..."
Added: 6 September 2006;
Page views: 3,590
Rating: 0
Votes: 0
This category last updated: 3 November 2011
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