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by Cindy Krum. Marketing Land, May 9, 2012. "The Bing statement about mobile SEO last month, which followed Google's announcement about the new smartphone crawler in December, has sparked some discussion, and given mobile SEO some time in the spotlight...
The decision to use a one-URL strategy to reach your mobile audience or to build mobile-specific pages on mobile-specific URLs really does depend, not only on the type of content and experience that you want to create, but also on who is really deeply involved in the decision making and planning process..."
Further information on Mobile URLs vs. Single URLs: Making The Right Decision For Your Company
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