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Half of Adult Cell Phone Owners Have Apps on Their Phones
Pew Internet and American Life, November 2, 2011. "The share of adult cell phone owners who have downloaded an app to their phone nearly doubled in the past two years - rising from 22% in September 2009 to 38% in August 2011 - according to a new survey by the Pew Research Center's Internet & American Life Project. The share of U.S. adults who purchased a phone already equipped with apps also increased five percentage points in the past year, from 38% in May 2010 to 43% in the current survey..."
Further information on Half of Adult Cell Phone Owners Have Apps on Their Phones
Last updated: 3 November 20111
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- Half of adult cell phone owners have apps on their phones - Report
- The percent who download apps nearly doubles in two years, but just 46% of downloaders have paid for an app, by Kristen Purcell - Associate Director for Research, Pew Internet Project, November 2, 2011. "... In addition to examining mobile app use on cell phones, the current survey included questions about mobile app use on tablet computers. It finds that among the 10% of adults who currently own a tablet, three-quarters (75%) report downloading apps to their tablet. This translates to 8% of all U.S. adults. The vast majority of tablet app downloaders (82%) have also downloaded apps to a cell phone, thus there is considerable overlap across the two groups. Overall, when cell and tablet app downloaders are combined, 34% of adults report downloading apps to one or both of these devices. These findings are from a survey conducted from July 25-August 26 among 2,260 adults ages 18 and over, including surveys in English and Spanish and on both landline and cell phones. The margin of error for the total sample is plus or minus 2 percentage points..."
Added: 3 November 2011
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