eGovernment Resource Centre - Victoria, Australia

Victorian
Government
Contact Centre
1300 366 356

Main Menu

Categories, RSS and More

Main Categories

Shorten URL

Please enter the URL that you'd like to shorten or click here to shorten current:


What's this? loading...

Rate this Site

Thanks for visiting. To help us help you find what you need please take our 1 minute Visitor Survey.

Members Forum

The Forum is the place for members to post their opinions and exchange ideas.

Mobile Search or Display: Which Model Fits Your Business?

by Craig Hagopian. ClickZ, October 11, 2011. "Undoubtedly, mobile's unprecedented growth is causing marketers to entertain the thought of smartphone and tablet advertising. Mobile's ability to reach consumers with immediacy, personal relevance, and local specificity - all at the point of purchase - is raising eyebrows, as marketers realize what that means for their bottom lines.

Naturally, a marketer's inclination is to channel a do-it-yourself mentality and dive in with zealous vigor. But with any "new" medium also comes a level of consternation and bewilderment over its nuances and unfamiliarity. A common perplexity is whether to choose mobile search or display..."

Further information on Mobile Search or Display: Which Model Fits Your Business?

Added: 12 October 2011 Page views: 174 Rating: 0 Votes: 0
Review and rate this Link
Last updated: 12 October 2011