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Mobile Search - Topics A-Z
Topics A-Z listing of articles and resources about mobile seach including usage and future developments.
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86
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- Coping with Convergence: Local Search Meets Mobile and WiFi, Part 2
- By Grant Crowell. Search Day, November 16, 2006. "Consumers have huge incentive to flock to mobile search. As such, now's an excellent time for search specialists to get into the mobile search market..."
Added: 20 November 2006;
Page views: 1,792
Rating: 0
Votes: 0
- Coping with Convergence: Local Search Meets Mobile and WiFi, Part 1
- By Grant Crowell. Search Day, November 15, 2006. "While many industry and internet specialists agree that a genuine convergence between technology and content for mobile has been achieved, many questions still remain on what exactly are the opportunities for local merchants and search marketers. Is now the time for search marketers to enter mobile and bring their clients with them? If so, what are the special challenges search marketers must deal with in what is still a continually emerging technology?..."
Added: 15 November 2006;
Page views: 1,317
Rating: 0
Votes: 0
- Preparing For Local Search
- SearchNewz, 9 October 2006. "Borrell Associates recently released a study painting a very healthy picture for the future of local search. According to the study, local search revenues, which are expected to be about $1 billion in 2006, will grow to $1.8 billion in 2007, an 86 percent jump..."
Added: 10 October 2006;
Page views: 1,150
Rating: 0
Votes: 0
- Yahoo Debuts Mobile Search Ads Beta
- By Ryan Naraine. Clickz, October 5, 2006. "Web portal giant Yahoo has launched keyword-based advertising on its mobile search sites in the U.S. and U.K, following rival Google into a market that’s ripe for the picking..."
Added: 9 October 2006;
Page views: 906
Rating: 0
Votes: 0
- Yahoo Mobilizes Sponsored Search
- by David A. Utter. Web Pro News, 4 October 2006. "Their mobile web services available in the United States and the United Kingdom will see the beta launch of sponsored search results appearing on mobile handsets..."
Added: 9 October 2006;
Page views: 901
Rating: 0
Votes: 0
- Google Dials AdWords Onto Mobiles
- by David A. Utter. Web Pro News, 6 September 2006. "The Japanese testing of AdWords on mobiles proved successful enough that Google has quietly debuted the service in the US. Do a mobile search using Google and something completely unexpected may appear..."
Added: 14 September 2006;
Page views: 1,053
Rating: 0
Votes: 0
- Mobile Search
- By Laura Marriott. Clickz, August 10, 2006. "Internet users tend to surf the Web to find information for term papers, business competitors, and prices for flights, used cars, and mortgages. Mobile subscribers, on the other hand, look for ring tones, graphics, games, and, at times, hotels, weather, or sport scores. In the near term, we expect Internet searches to cover a broader range of searches, while mobile searches, by either design or user-demonstrated usage, will be more mobile specific..."
Added: 11 August 2006;
Page views: 1,068
Rating: 0
Votes: 0
- Local Search Goes Mobile
- By Phil Stelter. Clickz, July 6, 2006. "...Consider this scenario: A woman is driving through a town on a business trip. She left her laptop charger at home and is about to panic. She turns to her phone and, using voice commands, states the brand, model, and the word "charger." Ten options are returned, both online and brick-and-mortar stores. The least expensive option is online, but she needs the charger today and is short on time. She selects a local retailer that's featuring a discount, but it's currently out of stock. She then selects a local chain store that allows online purchases with in-store pickup. She purchases the charger, gets turn-by-turn directions to the store, and picks up her purchase on her way through town..."
Added: 7 July 2006;
Page views: 1,624
Rating: 0
Votes: 0
- Trust key for location-based search, says Google exec
- by Martyn Williams, IDG News Service. Computerworld, 22 May 2006. "Google's head of mobile services is looking for your trust. Sharing your current location with a data-hoarder like Google might seem unattractive to some people, but greater trust could open the way to a whole range of location-based services, said Deep Nishar, Google's mobile product management director..."
Added: 22 May 2006;
Page views: 960
Rating: 0
Votes: 0
- Google, Yahoo, and Microsoft want to be on your cellphone
- Internet Search Engine Database, 8 May 2006. "Google, Yahoo, and Microsoft all striking deals with cellphones service providers to dominate what cellphones users see when they turn on their phones, according to The Wall Street Journal..."
Added: 15 May 2006;
Page views: 810
Rating: 0
Votes: 0
- Mobile Search: Monster or Mirage?
- By Zachary Rodgers. Clickz, February 8, 2006. "Are marketers on the verge of embracing mobile search? You'd almost think so, judging from the actions of search companies and ad agencies over the past six months..."
Added: 17 February 2006;
Page views: 1,129
Rating: 0
Votes: 0
This category last updated: 10 May 2012
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