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Mobile Search - Topics A-Z
Topics A-Z listing of articles and resources about mobile seach including usage and future developments.
1
Site Articles
- Does indexing a mobile website create a duplicate content issues?
- Video presentation by Matt Cutts from Google, January 14, 2011
Added: 13 September 2011
Page views: 237
Rating: 0
Votes: 0
79
External Links
- Seven Mobile SEO Myths Exposed
- by Bryson Meunier. Search Engine Land, December 12, 2011. "... While I don't agree at all that mobile SEO itself is a myth, there are many myths around mobile SEO that practitioners need to be aware of. Here are a few of the most prevalent... Myth #1: A Dotmobi TLD Is Necessary For Indexing & Ranking... Myth #2: Metatxt Is Necessary For Mobile SEO... Myth #3: Code Validation Is Necessary For Mobile SEO... Myth #4: Mobile Sitemaps Are Necessary For Mobile SEO... Myth #5: Mobile Formatting (Handheld CSS) Is Enough For Mobile SEO... Myth #6: Mobile Queries Are Shorter... Myth #7: People Aren’t Searching On Mobile Devices.."
Added: 13 December 2011;
Page views: 132
Rating: 0
Votes: 0
- Bing On Mobile Search & SEO
- by Bryson Meunier. Search Engine Land, October 17, 2011. "... Honestly, I don’t know if Bing has the stuff to take on Google in the mobile search arena, but I applaud them for trying. I wanted to know more about Bing Mobile and its approach to mobile search, so I asked Bing Mobile and Local Director of Product Management Andy Chu. What follows is his response..."
Added: 18 October 2011;
Page views: 158
Rating: 0
Votes: 0
- Mobile Search or Display: Which Model Fits Your Business?
- by Craig Hagopian. ClickZ, October 11, 2011. "Undoubtedly, mobile's unprecedented growth is causing marketers to entertain the thought of smartphone and tablet advertising. Mobile's ability to reach consumers with immediacy, personal relevance, and local specificity - all at the point of purchase - is raising eyebrows, as marketers realize what that means for their bottom lines. Naturally, a marketer's inclination is to channel a do-it-yourself mentality and dive in with zealous vigor. But with any "new" medium also comes a level of consternation and bewilderment over its nuances and unfamiliarity. A common perplexity is whether to choose mobile search or display..."
Added: 12 October 2011;
Page views: 142
Rating: 0
Votes: 0
- Mobile SEO For Websites That Behave Like Apps
- by Sherwood Stranieri, Search Engine Land, April 18, 2011. "... jQuery Mobile promises to bring mobile web design a lot closer to the high-water mark set by native apps. It's a plug-and-play solution that allows you to create touchable buttons, sliders, and page transitions, all using conventional HTML as the foundation..."
Added: 4 October 2011;
Page views: 135
Rating: 0
Votes: 0
- Mobile SEO & The Need For Descriptive Links
- by Sherwood Stranieri. Search Engine Land, October 3, 2011. "... Mobile designers have no choice but to use short links, small buttons, and lots of context – otherwise, there would be nothing left for the actual content. And yet, with search dominating mobile just as it does on the desktop, we need to get SEO done right..."
Added: 4 October 2011;
Page views: 175
Rating: 0
Votes: 0
- Mobile SEO: User Agent Detection and Redirection
- by Cindy Krum, Mobile Moxie, March 4, 2011. "If you haven't noticed, there is a lot of room for improvement in the mobile search algorithms. The main way that the current algorithms fall short, is in knowing when to rank a mobile page verses ranking a corresponding mobile page. In many cases, (especially if you are searching from a SmartPhone,) the search engines will rank a traditional page on a website, even if there is a corresponding mobile page available. The smart phone algorithm gives only a minimal advantage to mobile pages (if any at all), and essentially, they must compete against their traditional counterparts. This makes mobile SEO difficult, because traditional pages generally have more links, history and successful site traffic than the corresponding mobile pages, so they have the algorithmic advantage. Consequently, mobile SEO involves a lot of contingency planning which can makes it quite complicated. The complication is mostly related to the large variety of mobile screen sizes and resolutions..."
Added: 30 September 2011;
Page views: 167
Rating: 0
Votes: 0
- Mobile SEO Best Practices
- dotmobi, 2008. "... this 'Best Practice' paper is designed to provide marketing directors, business owners and new media agencies with a set of a simple, non-technical SEO principles and guidelines that can be applied to mobile web site development today. Our basic mobile SEO advice is to assume nothing, go right back to basics and think through the following principles: - Mobile Web User Requirements are Different - Mobile Search Engine Behaviors are Different - Mobile Web User Activity is Different - Building Your Mobile Site for SEO is Different We'll review each of these things as separate chapters below..."
Added: 26 September 2011;
Page views: 209
Rating: 0
Votes: 0
- SEO Guidelines for Mobile Websites
- Posted by Anupam Wagle. Bruce Clay, 31 January 2011. "As there are more than 4 billion mobile / handheld devices in use versus 1 billion desktop computers, there is lot of potential for growth in the mobile space. Mobile SEO, however, still follows the traditional SEO ranking factors. There are number of guidelines you can use to optimise your website for mobile devices..."
Added: 26 September 2011;
Page views: 255
Rating: 0
Votes: 0
- Must-Have Resources for Mobile SEO
- Posted by Emily Sokolow. Build mobile websites – WixMobile, August 25, 2011. "When a potential client or customer uses their iPhone to look up the nearest place to buy whatever it is you’re selling – you want to be # 1 on a search results page. The following sites are essential for anyone seeking to promote a business, cause or craft to a mobile audience. Mobile search engines (i.e. Google Mobile) deliver results to a mobile audience. Here are the best resources and authorities for optimizing mobile websites..."
Added: 13 September 2011;
Page views: 240
Rating: 0
Votes: 0
- Is a Mobile Website Considered Duplicate Content?
- Posted by Emily Sokolow. Build mobile websites – WixMobile, May 15, 2011. "... Basically, Google is smart enough to tell whether a website is meant for mobile or desktop. This means Google keeps track in its index of sites, the fact that you have a separate mobile version. So if you have a mobile version of your website, don’t worry about duplicate content..."
Added: 13 September 2011;
Page views: 484
Rating: 0
Votes: 0
- What's The Difference Between Mobile & Desktop SEO?
- by Bryson Meunier. Search Engine Land, August 22, 2011. "One of the questions I get most often about mobile SEO is this: I'm already doing SEO – do I really need to do mobile SEO separately? What’s the difference between the two? There are some who would say that there is no difference between desktop SEO and mobile SEO. It's a topic that often garners friendly debate..."
Added: 23 August 2011;
Page views: 318
Rating: 0
Votes: 0
- Mobile Now 12 Percent Of All Paid Search Impressions
- by Greg Sterling. Search Engine Land, July 18, 2011. "Earlier today Performics reported another mobile search milestone: 'mobile paid search traffic is now 12% of all paid search impressions (mobile + desktop), while mobile clicks are about to cross the 12% threshold.'..."
Added: 18 August 2011;
Page views: 241
Rating: 0
Votes: 0
- How Mobile Technology Affects Search Engine Optimization
- By Michael Martinez. SEO Theory – SEO Theory and Analysis Blog, August 4, 2011. "Our need to miniaturize everything is driving search engine optimization toward a clash with mobile technology. Mobile-based search is disarmingly similar to Web-based search, except that it's darned near impossible to type what you want into a search box on an Android (I'm guessing this is true for an iPhone too)..."
Added: 11 August 2011;
Page views: 285
Rating: 0
Votes: 0
- Uncovering The Best Mobile SEO Resources On The Web
- by Andy Komack. Search Engine Land, July 22, 2011. Some of the mobile website SEO resources which have helped Andy get up to speed on the topic.
Added: 28 July 2011;
Page views: 286
Rating: 0
Votes: 0
- Quick Guide to Smartphone & Mobile SEO
- by Lee Odden. Top Rank, June 30, 2011. "Need to learn more about smartphone and mobile SEO best practices? ... According to an infographic from Microsoft Tag, 51% of smartphone users are more likely to buy from a retailer with a mobile specific web site, however: only 4.8% of retailers have a mobile web site. A recent study by Google, 'The Mobile Movement: Understanding Smartphone Users' reports 77% of smartphone users visit search engine websites followed by social networks..."
Added: 25 July 2011;
Page views: 347
Rating: 0
Votes: 0
This category last updated: 13 December 2011
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