by Frederick Townes. Webcredible, June 2006. "Ask Google - search engines love links. Of course, they love some links more than others. For example, a simple link exchange (reciprocal link) doesn't have as much value and doesn't receive the same weight as a non-reciprocal (one-way) link - the theory being that a one-way, in-bound link is a recommendation from a site owner to visit this linked site. The link, itself, is testament to the quality of the site being referred..."
Further information on Advanced link building
Last updated: 22 June 2007Enter your email address to subscribe or unsubscribe from the eGov What's New mailing list.
Please enter email address of the person you wish to send this page to.