Victorian
Government
Contact Centre
1300 366 356
Government
Contact Centre
1300 366 356
Main Menu
Resize Text
Categories, RSS and More
RSS News Feeds
Rate this Site
Members Forum
Keywords (Search engine optimisation) - Topics A-Z
Topics A-Z listing of articles and resources about how to optimise keywords in your website for the search engines.
Jump to:
External Links Related Categories
290
External Links
- Time To Reap What You've Sown From Keyword Seeds
- by Jenny Halasz. Search Engine Land, May 8, 2012. "If you’ve been following the series on Keyword Seeds and Keyword Research over the last couple of months, I've been writing about how to perform really good keyword research through a series of tactics that I call the 'Keyword Seed Method'..."
Added: 9 May 2012;
Page views: 102
Rating: 0
Votes: 0
- Making campaign planning and build-out faster and more accurate
- Posted by Deepti Bhatnagar, AdWords Product Manager. Google Inside AdWords, Wednesday, April 25, 2012. "We've been listening closely to your suggestions on how to reduce the guesswork involved with building new campaigns. To help improve the campaign building process, we're rolling out improvements to the Keyword Tool and Traffic Estimator..."
Added: 27 April 2012;
Page views: 110
Rating: 0
Votes: 0
- 22 Free Keyword Research Tools
- by Sig Ueland. Practicale eCommerce, April 26, 2012. "Choosing the right keyword is the foundation of successful search engine optimization. Fortunately there are a number of free online tools to help you identify potential keywords and analyze their strengths. Here is a list of tools for researching keywords. There are tools to generate keyword ideas. There are also tools to rank keywords, track searches, compare multiple terms, and more. All of these tools are free..."
Added: 26 April 2012;
Page views: 105
Rating: 0
Votes: 0
- Bing Keyword Research Tool: Highlights and Limitations
- by Greg Habermann, Search Engine Watch, April 18, 2012. Provides an overview of the Bing keyword research tool highlights and limitations.
Added: 19 April 2012;
Page views: 112
Rating: 0
Votes: 0
- Bing Keyword Research Tool
- "Bing's keyword research tool allows you to perform keyword research at a global and country level, with filtering across a choice of languages. Enter the phrase you want to see query volume data for, select a date range (up to six months historically) and submit the query. Results appear immediately and you can click on any related phrase to see data about that phrase..."
Added: 19 April 2012;
Page views: 14
Rating: 0
Votes: 0
- Webmaster Tools announces new features
- by Duane Forrester. Bing Community Webmaster Center blog, 27 February 2012. "... Today we're announcing our organic keyword research tool and access to your webmaster tools data via an API... Keyword research tool – this tool allows you to perform keyword research on any phrase you enter. It resides within your WMT account and offers the ability to see query volume data on the phrase you enter, and related phrases, across many different countries and languages... Bing Webmaster Tools API – this feature allows you to easily use your Bing WMT data in other locations. If data is available inside the Bing Webmaster Tools, it’s currently available via the API as well..."
Added: 19 April 2012;
Page views: 13
Rating: 0
Votes: 0
- How to Improve Your Rankings with Semantic Keyword Research
- by Neil Patel. SEOmoz The Daily SEO Blog, April 16th, 2012. "... In your SEO campaigns semantic search means you will have to identify the right keywords based upon user intent in the real world... and then create content around those terms. This is where the semantic keyword research comes in. In the world of keyword research you simply sought out the keywords with the highest search volume. The meaning between your list of keywords and the content you created was equal. There was a one to one relationship..."
Added: 18 April 2012;
Page views: 110
Rating: 0
Votes: 0
- How To Develop A Keyword Plan
- by Jenny Halasz. Search Engine Land, April 3, 2012. "... To begin with, you’ll need to think about what your keywords really mean. Don’t sort them into groups too early based on something arbitrary like what word they contain... To categorize effectively, look for patterns in the way that people search... As you categorize the keywords in this way, keep an eye out for questions that people are asking about the topic... The last step is to look at the categories to see how they correspond with pages on your site. Are there perfect or near-perfect matches? Go ahead and match those up and optimize those pages for the corresponding keywords..."
Added: 12 April 2012;
Page views: 103
Rating: 0
Votes: 0
- The Growth of (Not Provided)
- Posted by Reid Bandremer. LunaMetrics, on March 27, 2012. "With Firefox poised to make HTTPS encrypted Google search its default search engine, the black hole of keyword referral data lumped into (not provided) in Google Analytics appears likely to experience another major growth spurt. After this news soaked in, I felt compelled to examine the growth of not provided. Here’s a look at the history, current state, and predicted future of the growth of the keyword that accounts for the most visits and conversions in the Google Analytics accounts of most webmasters the world over – (not provided)..."
Added: 28 March 2012;
Page views: 128
Rating: 0
Votes: 0
- Keyword Research For Those Who Have Something Else to Do
- Written by Mandy Boyle. Search Engine People, 11 February 2012. "Keyword research is one of the first steps in the content development process and for the non-SEO, it's a task that's usually dreaded. After all, with all of that writing on your plate, it can be hard to find the time and the energy to spend hours researching keywords. If you're not a full-time SEO and you're expected to be a keyword whiz, don't worry. Here are a few tips to help you save time (and frustration) when it comes to keyword research..."
Added: 26 March 2012;
Page views: 130
Rating: 0
Votes: 0
- 5 Tips for Developing Great Content With Keywords
- by Ron Jones. Clickz, March 19, 2012. 1. Identify types of content you want to develop; 2. Social media monitoring; 3. Google Insights; 4. Analytics monitoring; 5. Bringing it all together - content editorial calendar.
Added: 21 March 2012;
Page views: 118
Rating: 0
Votes: 0
- Recovering (Not Provided) Keyword Data
- by Ben Goodsell, Search Engine Watch, March 12, 2012. "There seems to be a school of thought that Google Webmaster Tool data is useless and inaccurate. General bugginess, delayed reports, showing average position in search results, and rounding numbers has led to many disregarding the search query report in frustration. When John Mueller was asked during a Webmaster Hangout why rounding clicks was necessary, if there could ever be an advanced option showing actual numbers, and how many people would have to sign a petition for them to reconsider, he disappointingly said they just thought it’d be better if the numbers were 'bucketed'. While we can see how they might need to round impressions to help compensate for automated queries, clicks seem to be correlated enough with visits to make a conservative estimate of (not provided) data. This is my hypothesis. I need help experimenting, but here is my methodology..."
Added: 15 March 2012;
Page views: 115
Rating: 0
Votes: 0
- Tips For Growing Keyword Seeds With Excel Formulas
- by Jenny Halasz. Search Engine Land, March 13, 2012. "Have your seeds germinated yet? Last time, we talked about keywords as 'seeds' of ideas; a single keyword to represent an entire keyword cluster. Now it's time to make our seeds grow..."
Added: 14 March 2012;
Page views: 128
Rating: 0
Votes: 0
- The Keyword Research Rabbit Hole
- by Jenny Halasz. Search Engine Land, February 14, 2012. A few weeks ago, I wrote about how to use your first meeting with a client to understand their business and collect information that could later inform your keyword research. Now, you’re back at your desk and wondering what to do with all that information. To begin with, you should have three lists of keyword-types (I call them seeds): 1. Seeds most important to your clients (note that these may include jargon and industry-specific terms that need further research) 2. Seeds that accurately describe the business (these would be your own layman’s terms for what this client does) 3. Seeds that are not relevant or core to your client's business..."
Added: 15 February 2012;
Page views: 5
Rating: 0
Votes: 0
- 5 Questions To Streamline Your Keyword Research
- by Jenny Halasz. Search Engine Land, January 10, 2012. "It's time for the first meeting with the customer. .. Similarly, that first meeting should be all about the customer. This is your best chance to get an outsider’s perspective of how your customer views their products and what language they use to describe them. After this first meeting, you’ll be an insider, and asking some of these questions will make it seem like you don’t know what you’re doing. So let your customer do most of the talking. As you listen to the answers, jot down key phrases, jargon, and abbreviations they use to inform your keyword research later. Don’t forget to ask them to clarify anything you don’t understand..."
Added: 31 January 2012;
Page views: 27
Rating: 0
Votes: 0
This category last updated: 9 May 2012
Search, Login and Options
Search
Mailing List
Enter your email address to subscribe or unsubscribe from the eGov What's New mailing list.
Email a Friend
Please enter email address of the person you wish to send this page to.
